Quick Answer There is no single correct advertising budget. The right number comes from your own economics: what a customer is worth, what you can afford to pay to acquire one, how efficiently leads become customers, and how much new work you can handle. Work backward...
Quick Answer Neither platform is universally better. Google Ads reach people actively searching for a product or service right now, while Facebook ads reach people based on who they are and what they engage with, helping build awareness before they search. Facebook...